(from Inside Higher Ed):

By Naomi S. Baron

The Book Industry Study Group just reported that 52 percent of college students surveyed agreed that “I would rather pay $100 for a learning solution that improves my result by one letter grade and reduces my study time by 25 percent than $50 for my current textbook.” As a professor, I am troubled by declines in the effort many in my classes are willing to put into doing the reading I assign. But as an administrator, I also recognize students’ concerns with scoring high grades, juggling internships and part-time jobs, and minimizing expenses.

Multiple factors are at play here: grade inflation, social pressures, student debt, the iffy job market. Further relevant is the time students report studying each week (now an average of 15 hours, down from about 24 in the 1960s). Yet one of the major culprits is the price tag on textbooks and other course materials, estimated at around $1,200 a year — assuming you buy them. CONTINUE READING HERE